The Return of Anonymity
“On the Internet, nobody knows you’re a dog.” First published in 1993, it’s probably among the top ten most famous New Yorker cartoons. It reveals a society just becoming aware of this new phenomenon, the Internet – and already struggling with the freedom it was granting users to obscure and misrepresent their identities. In the fifteen years that have passed since then, the questions have only gotten bigger and more profound. Who am I really talking to in this chatroom? Is that really your picture on Facebook and when was it taken? Is this e-mail really from a Nigerian prince?
We think this is a 21st-century, postmodern problem but reading Erik Larson’s The Devil in the White City and Thunderstruck has led me to reconsider. The villains in both books – real historical figures – assume and discard aliases constantly, a practice that Larson asserts was commonplace in the 1800’s. In a rapidly-changing society lacking social security cards, bank accounts, and even fingerprinting technology, it was easy to wake up one morning and decide, “I’ve had enough of Michael Curtin and all his problems. I’m going to hop on a train to the next city west, change my name to Bob Smith, and start all over.” It was a real problem that offered ne’er-do-wells opportunities at forgery, fraud, and much worse. In the time since then we’ve erected so many laws and institutions to safeguard and fix identity from the day we’re born to the day we die.
Now here we have this whole new world, the Internet, and it seems like we’re back to square one. The horrible story of Lori Drew and Megan Meier has to send chills up the spine of even the most zealous internet enthusiast. Maybe, as Seth Godin argues, the time has come to abandon (or at least control) anonymity on the net. He rightly points out that privacy and anonymity are two different things and that most of the problems on the internet stem from people hiding their identity and/or pretending to be someone else. Maybe I’m naive, but I want the people my daughter meets online and the computer programs running the sites that she visits to know that she’s only seven years old. And if in a few years she happens to wander into a chat room with a 50 year-old sexual predator I want her to know his name and his real age. Would this pulling away of the masks make a horrible event more or less likely to occur? Isn’t that why we put streetlights in dark alleyways?
If we want to do business and build real relationships online, we have to know who we’re dealing with.
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